Kind Cotton: Mighty Kind Partners with Kind Cotton to Launch “Radicalize Kindness” Campaign

Mighty Kind, the anti-bias education company that publishes a quarterly series for kids using kindness and compassion as a foundation for anti-bias/anti-racist learning, has partnered with Kind Cotton to launch ‘Radicalize Kindness’, a campaign rooted in spreading kindness across the two brands’ collective communities. Known for their ‘Be Kind’ t-shirt, Kind Cotton helps to put books in the hands of children with every purchase.

As part of the campaign, Kind Cotton will release a limited edition “Radicalize Kindness” t-shirt for kids and adults. Proceeds from the sales of this tee will not only put a book in the hands of a child, but $5 from every purchase will go toward supplying copies of Mighty Kind to children.

Mighty Kind and Kind Cotton have a shared belief that kindness should be rooted in justice and pushed forward with intentional action. Kindness is more than simple pleasantries and performances; it’s inclusive and bold and requires us all to take part.